Roku City: Wicked for Good
Synapse Virtual Production partnered with London Alley and Roku to create an exclusive theatrical performance celebrating the at-home debut of Wicked: For Good. This groundbreaking production brought the magic of Broadway to LED volume technology, featuring a spellbinding musical dance performance of "Wonderful," choreographed by the film's Christopher Scott, and a powerful rendition of "For Good" performed by the MUSCYA kids choir. Shot entirely on LED volume at Synapse LA Studio, the performance demonstrated virtual production's expanding role beyond traditional film, showcasing how real-time technology can elevate live entertainment and branded content experiences. The seamless integration of theatrical performance with immersive LED environments created a unique viewing experience that honored the spirit of Wicked while pushing the boundaries of what's possible in virtual production.
Roku City is the animated skyline millions of people stare at every day on the Roku home screen. For the at-home debut of Wicked: For Good, Roku and Universal Pictures Home Entertainment wanted to put live performers inside it.
Christopher Scott directed and choreographed two performances: "Wonderful" as a dance piece, and "For Good" with vocalist Will West and the MUSYCA Children's Choir.
Roku City is a stylised animated environment, not a place. There is no location to shoot in and no set that could be built to match it without turning the whole special into a compositing exercise. Performers had to appear to be standing inside a world that only existed as artwork, with light and reflection agreeing with it.
Roku City was brought onto the volume and played in-camera, so the performers were lit by the city they were standing in. Choreography could be shot as performance rather than as plates, and Scott could direct against the final frame instead of a placeholder.
Live from Roku City: Wicked For Good launched on 2 January 2026 alongside the film's digital release, on The Roku Channel.
Client: Roku, Universal Pictures Home Entertainment
Production Company: London Alley
Director and Choreographer: Christopher Scott
Performers: Will West, MUSYCA Children's Choir
Film: Wicked: For Good
Roku: Brian Tannenbaum, Lucas Sopko
Release: January 2026, Roku City platform
Services: LED Volume Stage · Virtual Production Supervision · Pixera Playback · Camera Tracking · Real-Time Playback Systems
Stage: Synapse at LA Center Studios
